Why is conversion rate optimization important?

Conversion rate optimization (CRO) is a key technique for businesses and marketers to improve their website’s performance by converting visitors into customers. Conversion rate optimization strategies can help you increase the percentage of website visitors who complete a desired action, such as making a purchase, filling out a form, or subscribing to a newsletter. In […]
How much does SEO cost (UK)?

Websites are no longer a luxury; they are a necessity for businesses in nearly all industries in order to remain competitive. And just having a website is not enough – it needs Search Engine Optimisation (SEO) so that potential customers can actually find it. But what is SEO? And how much does SEO cost in […]