The importance of product photos in eCommerce

When it comes to eCommerce, visuals are everything. Product photos are the first thing a potential customer sees, and they can make or break a sale. That’s why it’s essential to understand the art of selling through visuals. From catching the eye of your potential buyers to sealing the deal, pictures are worth more than […]
How product information impacts SEO

In the competitive world of eCommerce, where every click counts, SEO (Search Engine Optimisation) plays a pivotal role in driving traffic to your online store. One of the key aspects of SEO is the product information you provide on your website. In this blog post, we’ll delve into the importance of product information and how […]
Keyword Cannibalization: What it is and how to avoid it

In the realm of SEO, the term “keyword cannibalization” might sound a bit dramatic, but it’s a real concern that can impact your website’s search engine ranking and overall visibility. This phenomenon occurs when multiple pages on your website compete for the same target keywords, essentially cannibalizing each other’s potential to rank higher. In this […]
What is the difference between a domain and hosting?

Understanding the difference between domain and hosting is important if you’re considering setting up a website or blog. Don’t worry if these terms sound like technological jargon: we’re here to break it down for you in simple terms. So, get comfortable and let’s explore the difference between domain and hosting! Domain: Your online address […]